Marketing Strategy - understanding your business
Marketing is a term most have heard of, but what it actually entails is often more hazy. Marketing is not just advertising, it is not brochures or web sites. Marketing is about taking a step back and looking at the bigger picture.
We can work with you to develop a marketing strategy for your business that achieves your business ambitions. We can create a marketing plan that is achievable and practical and then, unlike a marketing consultant, we can go on to deliver on these ideas and realise your marketing campaigns.
Our approach - getting inside your customer's heads.
How well do you understand your customers and why they buy from you? What is the perception of your business by people who don't currently buy from you? What is it about your business that makes you stand apart from your competitors?
If you are struggling to answer any of these questions, how can you effectively market your business, however well designed the advertising, literature or web site?
At Kinetic we get to the heart of your business and look at the facts on your customers, your competitors and your sector. We also look at the attitudes and emotions that drive how your customers behave. And then we formulate a plan that is designed specifically to help your business grow.