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yogaIf you make and keep one New Year’s Resolution for your business it should be to make 2012 the year you really get stuck into social media. I have waxed lyrical in previous blogs about the benefits to small businesses - it is low cost although does require the time resource. Unfortunately time is a scarce commodity for most small business owners and directors, so despite its potential I know it can be a struggle to find the time to fit it in.

So I thought I would put together some tips and strategies to help you fit social media into your day. I cannot add an extra couple of hours to your day, but I may give you a couple of ideas that can help.

2012In December 2010 I wrote a blog called ‘2011 Marketing New Year’s Resolutions’ - not sure where that year has gone, but here we are again first day back in work in 2012 and looking to make changes to the way we run our lives and our businesses. Looking back at last year’s blog, the resolutions still stand, so please check it out, but I have added some more.

In challenging times, when so many things in the wider economic environment seem out of our control, the one thing you do have control over is your marketing.